Rihanna bids farewell to Fenty her luxury brand with LVMH!

Rihanna was a big hit with her Fenty brand. And yet, it seems that the ready-to-wear side is well and truly over.

The Fenty brand has been a big hit since its release. Rihanna’s fans are crazy about it. And yet, the star says goodbye to ready-to-wear.

Rihanna is amazing and loves to surprise her fans. Very close to them, the young woman has also made her big comeback on Instagram. Today, it is followed by 90.8 million subscribers.

Even if the performer of “Umbrella” is a star of social networks, we must not forget her great talents as a singer. Indeed, the female artist no longer counts her awards at the Grammys and Billboard.

In fact, Rihanna intrigues Internet users a lot. They then have fun guessing the amount of his fortune. With 280 million records sold worldwide, the singer aroused their curiosity.

Thus, the hypotheses are on the Web. It is rumored that Rihanna is richer than Celine Dion, Madonna, or Beyonce. That’s all it is!

Beyond her musical success, the beautiful singer is also a great businesswoman. Yes, I did.

After her beauty and lingerie brand, Rihanna is now ready to wear in 2019 with Fenty. But the pretty brunette doesn’t do things halfway. Indeed, the international star has partnered with LVMH.

And yet, the pretty businesswoman seems to have to give up ready-to-wear to focus on beauty and lingerie.


The beautiful Rihanna is a hit with her fashion brand Fenty. Between beauty, lingerie, and ready-to-wear, the pretty singer is on all fronts.

In reality, the brand is divided into three main branches: Fenty Beauty, Fenty Skin, and finally Savage x Fenty. For example, an LVMH spokesperson said that all three activities were doing very well.

Indeed, Fenty Beauty has a turnover of 500 million euros. Savage x Fenty generated $150 million. But for ready-to-wear, it’s not the same story.

Yes, the Covid-19 decided to come and shake it up. As a result, the pandemic overthrew the ready-to-wear section. Rihanna was unlucky.

In fact, an LVMH specialist said of the pieces: “Some of them worked very well, especially the glasses, the limited edition shoes co-signed with Amina Muaddi, and the jeans.”

The spokesman told AFP: “While waiting for better conditions, we are putting this activity on hold without banning us for the future. LVMH is in discussions with the twenty or so employees at Fenty’s Paris headquarters ready-to-wear to explore all avenues for internal or external redeployment. »

It seems that LVMH and Rihanna have decided to focus on the brand’s other activities. So don’t panic, the Fenty brand doesn’t seem to be saying its last word. Case to follow then.

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